Social bookmarking websites are becoming more and more popular. They allow you to save bookmarks online and Tag/Categorize them with keywords instead of saving them as bookmarks in the favorite’s list of your browser.
Traffic from social sites is something you have to work diligently to learn how to convert. That is another post for another day. For now, I’d like to set the record straight about what is most important for a social marketing campaign. And it’s not the initial spurt (or flood) of traffic.
The most important thing about a social marketing campaign is the linkage you get from it. I’m not talking about the links from your submitted posts on Digg or Propeller. I am talking about the links you pick up from other bloggers and site publishers who find your story on the front page of Digg or Propeller and then write about it back at their site.
Here’s how a complete Social Marketing campaign breaks down:
1. Linkbait piece is posted.
2. If it resonates, it is voted up to prominent position in one or more social news sites.
3. That activity catches the attention of other bloggers in your niche and hopefully moves them to write about your piece and link to you.
Until that cycle completes, you aren’t done. You might need to go back and get more votes to move up on certain sites. Asking your visitors to take the time to vote if they like your post is a good tactic to get the needed votes for the submission to catch on.
Putting on the gray hat for a moment.
You can prime the votes with creating accounts on some or all of the social bookmarking sites.
Then Manually submit your link bait “article,Blog Post, Video” to the bookmarking sites.
This can be tedious at best.
There are a few ways that I can semi automate this process.
There is a free site that can help with this: http://www.socialmarker.com/ This site is awesome and will walk you though posting your link bait.
another tool I like to use is a desktop app called Web2Submitter. Its not a bad little app and for $47.00 its a good deal. Loads of features.
as far as a list of sites I like to use, here is my top list for submitting to:
Propeller.com
Slashdot.org
Digg.com
Technorati.com
Del.icio.us
Stumbleupon.com
Twitter.com
Reddit.com
Tagza.com
Fark.com
Newsvine.com
Furl.net
swik.net
Connotea.org
Links Marker
So if you would. Could you book mark this article?
Thanks!
=)